Unused proposal. Developed while I held an Art Director position at Omedia Paris
The client invited the agency to develop a new visual identity as part of a rebranding of their fragrances for kids. The original packagings were plain colors only. As a solution I proposed a colorful palette with handmaid patterns, which could be applied in both the packaging or the bottle itself.
![](https://cdn.myportfolio.com/3e55d9d5-523f-45cc-ade1-d7de8f597e73/b0955e47-6ff0-4a23-9b69-8cac6e8f5076_rw_3840.jpg?h=34f38ac4aabf3f597cc18e681b0da4c9)
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![](https://cdn.myportfolio.com/3e55d9d5-523f-45cc-ade1-d7de8f597e73/af10dca0-ad6d-4b58-8bf5-2314bcf232ef_rw_1920.jpg?h=4151649b3e003200097cbcd5ad8879a2)
![](https://cdn.myportfolio.com/3e55d9d5-523f-45cc-ade1-d7de8f597e73/e21e815f-0fd2-4f58-a648-a931c1596074_rw_1920.jpg?h=eb10edd9b08bd3ec0fabceb8cdbd34c4)
![](https://cdn.myportfolio.com/3e55d9d5-523f-45cc-ade1-d7de8f597e73/adac6007-a21f-4731-97f1-e0972bcacccc_rw_1920.jpg?h=863dde9eaf17f1572c6c98e5ff35647d)
![](https://cdn.myportfolio.com/3e55d9d5-523f-45cc-ade1-d7de8f597e73/f946f828-a91a-4fbe-8ff9-020d03799e04_rw_1920.jpg?h=2d66f1a51b01c05033a6066f983f444e)
![](https://cdn.myportfolio.com/3e55d9d5-523f-45cc-ade1-d7de8f597e73/a7fcdc38-6ea0-42a8-b5b1-fe60790249ab_rw_1920.jpg?h=14a70a71ebc15a46db9e9ab2c7bfc61b)
![](https://cdn.myportfolio.com/3e55d9d5-523f-45cc-ade1-d7de8f597e73/2af7a1cb-e663-4103-8fb9-85d85b516e46_rw_1200.png?h=df1fc6e4f1482e861981538252bc6804)